Positioning: The Battle for Your Mind, 20th Anniversary Edition
A Ries
This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done.
- ISBN-13: 9780071359160
- Autor: A Ries
- Wydawca: McGraw-Hill Education - Europe
- Język: Angielski
- Oprawa: Twarda
- Rok wydania: 2000
- Liczba stron: 272
- Wymiary: 195×212×26 mm
- Waga: 534 g