International Business: Global Competition from a European Perspective
Opis:
Product Description This text explains all the main activities involved in international business, and demonstrates how firms adapt to their changing environment. In addition to an important section on international business activities and operations, the authors also analyze the political, economic, and legal aspects of the international business environment. Particular emphasis is placed on responses to developments in the world economy and on the increasing globalization of business activity. They have provided extensive world-wide coverage, focusing on the major trading nations, European issues (within the E.U. as well as in Eastern Europe), the emerging economies, and the developing nations. About the Author Andrew Harrison is a Senior Lecturer in Economics, University of Teesside and a Visiting Lecturer in Economics, Technical University, Slovakia. Ertugrul Dalkiran is a Senior Lecturer in Economics, University of Teesside Ena Elsey is a Senior Lecturer in Economics, University of Teesside.
Okładka: Paperback
Liczba stron:520
Autor:Harrison, Andrew
Język: English: Published; English: Original Language; English
Data wydania: 2000
Waga: 0 gram
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